Hey there, it's been a while! Art takes time. Life happens (which is good, as that's what art eats).
So, I have a new band. I have a bunch of killer tunes that have made their way from the depths of my sub-conscious to my hands on my guitar and into my live sets over the last few years. I'd love to record them, so they can travel further out of my mind and into your homes and hearts.
As mentioned in the campaign video (LINK) we are returning to the south island New Zealand on tour in January. Sam and I were there last summer and had a great time with the gigs and welcoming people and breathtaking wilderness. The pressure of playing gigs almost every night does great things for your playing and live performance. So it made sense to us that it would be the perfect time to record an album after we return home from the tour, match-ready.
We have just recorded out first SINGLE! It's called Old Soul Stuff and it's a perfect tune for the summer time vibes. Those who pledge will receive a free download of the single at the end of the campaign (early December). You'll be the first to own it before we release it for our NZ tour!
For those not familiar with crowdfunding, the idea is that the audience (the fans!) get on board from the beginning of the process, instead of the end. In other words, you would be pre-purchasing the album. We will give you exclusive updates along the way on the progress of the album, and you'll be the first to know about single releases and events. There are different ways to be involved, either simply pre-purchase a digital album or a physical CD, or partake in a bunch of other rewards (you've always wanted to try tai chi, right?).
I have always believed in not asking artists to do things for free and paying the talented musicians and technicians I work with. As a result, I find more often than not (and I am certainly not alone), I will pay money out of my own pocket to play live gigs, or go in to debt to fund a recording (or choose not to play at all). That's where the idea of a crowd-source campaign to fund the album made sense to me.
Like any venture in life, most of the real rewards come from fostering long-term, slow-burn relationships. Connections that give both ways. For those people who already have a relationship with my music (and ask me when the next album is coming), and know that they'd probably like to buy it when it's ready, it would be incredible to do the money bit the reverse way around, and so help fund the albums creation. It would be such an incredible gesture.
So thanks for even getting this far. Have a look around, check out the campaign and see what you think of the sneak peak of the new single. There are also a bunch of other cool things on offer to tickle your fancy. We can't wait to get started!
Much love, Jane.xx.
P.S if you haven't heard my music before (hi, hello it's so nice to meet you!), you can find me on Spotify and Soundcloud and Youtube. :)
Budget Overview
Below I have given an indication of the costs to produce the album. The costs are rounded estimates at standard rates.
For a 10-12 song album, I have budgeted approximately:
Studio Recording and mixing:
$1,200 per song for studio recording and mixing hours
(roughly 1 day in the studio per song),
Musicians Wages:
$400-600 per song for musicians wages
(for 1 day in the studio for 2-3 musos) NB: this does not include any wages for myself.
Mastering:
$150 per song for mastering.
Approximate Total Costs:
~ $20K, depending on the variables.
Pozible pledge:
I thought $15,000 was a more realistic target for a 6 week campaign.
Should we end up coming under our $$/song estimate, funds will be used to pay for additional costs such as: CD pressing (~$2K), vinyl pressing (~$3K), wages for guest producers, Pozible fees (5% = $750), graphic design, promotion for launch events, etc.
No Reward
For the love of art - you choose to have no reward for your pledge. You are a true philanthropist for the arts, thank you so much.
Digital download
Digital download of full album. Humans pictured not included.
Signed CD and 'Old Soul Stuff' sticker
A real physical thing that you can hold in your hand, look at the artwork and put in your CD player in the car. You also get a cool 'Old Soul Stuff' sticker (artwork shown in the project blurb).
Personalised soundbite / birthday message
Ever wanted to serenade that special someone over the phone for their birthday but haven't had the guts. Well, I'm here for you, just give me the details and we'll make it happen. This reward includes 1 x digital download of the album.
New Album on Vinyl
For all you romantics, audiophiles and party-hosts-with-the-mosts, you can take the album home on vinyl. Includes 1 x Old Soul Stuff Sticker + album digital download
Tai chi lesson - for group of up to 5
Tai chi will change your life :) Seriously. I have been practicing for many years and would love to share the joy. A great idea for a workplace or sports team group activity. This reward includes 1 x digital download of the album + 5 x 'Old Soul Stuff' sticker. [For the Vic Surf Coast, Melboure city region, Hobart or Launceston areas. Timing will depend on existing travel to these areas. Times outside of existing travel plans, and areas outside of those listed can easily be negotiated.]
The Jane McArthur Merch Package
A great christmas gift solution for those last minute christmas presents. Package includes: 1x the new album CD, 1x Lemon Tree CD, 1x Ephemeralogica CD, 1x Lemon Tree themed pencil case, 1x Story Thieves tea towel, 1x Old Soul Stuff sticker Artwork, screen-printing and sewing all done by yours truly, the old-fashioned way, by hand. All items except the new album will be delivered at the end of the campaign (early December 2019 - just in time for christmas). The new album will arrive sometime before the end of 2020.
Personalised song on a topic of your choice
Have you got a story you'd like immortalised in song? Let's collaborate!? You can tell me the story, describe the event, and I will write the song that brings it to life, and keeps it alive. An incredible gift for a loved one for a special occasion. [fine print: Copyright remains with the songwriter, the song may or may not appear on the album, and the price is only inclusive of the writing task - not including any recording or arrangement]
House Concert experience
2 x 30 minute sets of solo Jane McArthur at your own private house concert shindig. This reward includes 1 x digital download of the album + 5 x 'Old Soul Stuff' stickers.