Reinventing The Worlds Oldest Booze
OUR STORY
Hey, I'm Tim... the over-enthusiastic-d***head in that video above you hopefully just watched.
In 2014 I started making mead, the kind of stuff that was really sweet and knocked your socks off. I flirted with the idea of opening Sydney's first meadery but was scared off by the up-front costs and scale of the project. It was years later in 2020 that my dream of opening Sydney's first meadery was re-kindled when I met a brewer at a wedding who told me all about the modern mead resurgence in America...
Did you know 6 out of the 10 top rated breweries in the world on Untapped are actually meaderies!?
Weeks following my chance meeting, I took an old bottle of mead to my award-winning-homebrewer mate Josh and pitched my vision of modern craft mead in Sydney. He took my knock-your-socks-off mead, cut back the intensity and carbonated it on the spot in his kitchen and voila! We had our first ever sparkling craft mead.
Since then I have travelled all over America researching modern practices in mead making and we have developed our Greedy Bear Original Mead along with a bunch of other wild and wonderful styles and flavours.
If you want to learn more about Greedy Bear you can listen to our Making Ends Mead podcast where we get expert advice from the industry and show you what itβs really like to start a meadery from scratch.
WHAT THE F*** IS MEAD ANYWAY!?
Mead is the world's oldest alcoholic beverage and at its purest is made by fermenting honey and water. The kind of craft mead Greedy Bear brews is mostly very low in sweetness, carbonated and super refreshing. Don't take our word for it though, we filmed an authentic first tasting of our Original Greedy Bear mead with some of our generous Greedy Bear - Inner Circle members:
THE WORLD'S MOST SUSTAINABLE DRINK
Not only is mead the world's oldest drink but it's also the world's most sustainable one too. Honey is delicious but it's also a by-product of our food system and without bees pollinating our crops, we'd be pretty hungry. Honey bees are responsible for 1 out of 3 bites of food on our plates and that number is probably a lot higher if you're a vegan, which ironically makes mead probably the most vegan friendly drink on the planet.
We are turning a by-product of our food system into a delicious drink while using 6% of the energy and less than half the water that beer does.
THE ORIGINAL MEAD
Our Original flavour mead begins with honey bees collecting the pollen from blossoming River Red Gum trees local to NSW. Red Gum Honey has a bright light amber colour and has delicious aromas of the Australian bush after rain. It is full-bodied and has a refreshing fruity eucalyptus flavour with a medium sweetness.
We combine the premium single varietal Red Gum honey with purified water and a feisty Norwegian farmhouse yeast to convert the raw natural sugar into mouth-watering Greedy Bear mead. The farmhouse yeast produces a variety of fruity ester aromas but predominantly manifests fresh citrus notes.
Our Original mead has a crispy dry finish with subtle notes of honey and citrus, pairing well with most foods but standouts include Mexican, Thai, and Indian cuisine as well as seafood and chicken. With a modest 5.5% ABV, our Original mead is light enough to responsibly enjoy a few but also strong enough to show off its depth and complexity.
We've partnered with our Sydney local friends at Rocks Brewing Co. in Alexandra to collaboratively brew our first batch and subsequent batches until we have enough capital for our own facility and taproom. We only have 369 cartons available for pre-order so it will be a first-come-first-serve until sold out.
Each carton contains 16 x 375ml printed limited edition cans.
LIMITED EDITION TEES
We partnered with Sydney local artist James Jordan for a one-off sexy artwork for our limited edition tees. These 100% cotton unisex tees come in your choice of ballistic orange, forest green or dark chocolate.
Shirts are unisex and available in S, M, L, XL, 2XL and 3XL. See below chart for sizing.
SYDNEY LAUNCH PARTY
Celebrate reaching our crowdfunding goal with us as we throw an epic launch party! Enjoy world-class burgers and chicken wings paired with our Original mead and upcoming Greedy Bear X CoConspirators collaboration beer on tap!
We teamed up with CoConspirators Brewing Co. in Melbourne to create a limited release small batch Honeycomb Chocolate Porter... We will only have 1 keg of this special release beer on tap. Once it's gone, you'll never taste it again!
When: November 8
Where: WingMill, Neutral Bay
What's Included:
All you can drink (responsibly):
Greedy Bear Original Mead - Cans
Greedy Bear X CoConspirators Honeycomb Chocolate Porter - Tap
Set WingMill menu including world class sliders, wings and sides
ONLY 80 TICKETS AVAILABLE!
LIST OF LEGENDS
When you pledge to our project your name will be honoured on the exclusive List of Legends as one of the Greedy Bear supporters who helped reinvent the world's oldest drink and build Sydney's first meadery! The List of Legends will be proudly displayed in our future taproom and on our website.
OUR PROMISE
Greedy Bear's pledge is to bring mead out of the dark ages with modern brewing techniques, committed to using local NSW honey resulting in sustainably brewed mouth-watering craft mead.
Greedy Bear will be the first of its kind in Sydney and weβre inviting you to take part in making history with us by supporting our campaign.
Thanks to everyone who has supported us so far, we wouldn't have made it this far without you, especially the Greedy Bear - Inner Circle.
Media Contact: [email protected]
CHEERS BIG EARS!
Budget Overview
ALL OR NOTHING
π $25,000 GOAL
If you're new to crowdfunding, this is an all or nothing campaign, meaning: If we don't hit our $25,000 goal in 30 days, we don't get any money, you don't get any rewards and our dream is dead. Pretty intense, I know.
If we fully fund and reach our $25,000 goal the funds will be reinvested into a new experimental batch of commercial mead that will demonstrate the vast range of this exciting new craft genre.
ππ $30,000 STRETCH GOAL | UNLOCK ASMR VIDEO
If we hit our $30,000 stretch goal our next batch will be fully funded as well as clearing our current designer fee startup debt. Hitting this goal will also unlock a sensual ASMR video hosted by Founder Tim. This ASMR video will be a feast for the senses and get Greedy Bear supporters tingling in all the right places.
πππ $35,000 STRETCH GOAL | SOLD OUT
This is the best-case-scenario, we sell all 369 cartons and we have enough to fund our next experimental batch, pay off current designer fees and liquor license startup debt. Life is good!
PLEDGE NOW TO HELP REINVENT THE WORLD'S OLDEST BOOZE!
Shipping, Legalities & Company Info
Our mead contains alcohol and is not available for shipping outside of Australia. If you are an overseas supporter please selected the merchandise only option titled 'T-Shirt + List of Legends (Worldwide Shipping)'.
It is against the law to sell or supply alcohol to, or to obtain alcohol on behalf of, a person under the age of 18 years. All deliveries must be received and signed for by a person over the age of 18 years. We are unable to ship to PO Boxes.
Company Name: Greedy Bear PTY LTD
Liquor licence number: #LIQP770017855
T-SHIRT + LIST OF LEGENDS (WORLDWIDE SHIPPING)
1 x Limited Edition T-Shirt + List of Legends Shipping Worldwide
'BRONZE' GREEDY BEAR
1 x 16 Pack + List of Legends Shipping Australia Only
'SILVER' GREEDY BEAR
1 x 16 Pack + 1 x Limited Edition T-Shirt + List of Legends Shipping Australia Only
'GOLD' GREEDY BEAR
1 x 16 Pack + 1 x Launch Party Ticket + 1 x Limited Edition T-Shirt + List of Legends Shipping Australia Only
'EXTRA' GREEDY BEAR
2 x 16 Pack + 2 x Launch Party Golden Tickets + 1 x Limited Edition T-Shirt + List of Legends Shipping Australia Only
'RAVENOUS' GREEDY BEAR
5 x 16 Pack + 2 x Launch Party Golden Tickets + 1 x Limited Edition T-Shirt + List of Legends + Inner Circle Facebook Group Expert Status Shipping Sydney Metro Only
'DEMIGOD' GREEDY BEAR
10 x 16 Pack + 2 x Launch Party Golden Tickets + 1 x Limited Edition T-Shirt + List of Legends + Inner Circle Facebook Group Expert Status Shipping Sydney Metro Only