Trail Run Mag Print Quarterly

AU$43,746
of $20,000 targetyrs ago
Successful on 25th Oct 2016 at 4:30AM.

Yes, your favourite dirty magazine is going Back to the Future. Trail Run Mag is going print!


We're getting some flesh on our digital bones, and making the move to becoming a grown-up, subscriber-based quarterly print magazine that will be delivered straight to your door.


We have already produced 21 editions that we have published as a digital download for anyone to get for free (see www.trailrunmag.com/magazines). Unfortunately, nothing that's free lasts forever (and we reckon five years' of free awesome content is pretty decent!). So we hope you have loved Trail Run Mag enough that you feel it is worth supporting to keep it alive.


We're launching this Pozible campaign to rally enough subscriptions to push the print button. We are super excited about going to print but we need subscribers to make it work. To make a quarterly print edition of Trail Run Mag a reality, we need your upfont support to cover the costs of design, print and delivery. 


With your subscription not only do you get the best damn train running mag around, you can grab a whole bunch of added extras as foundation subscriber packages:


  • our awesome new-design 'One Life. Many Trails.' t-shirt 
  • an awesome Smartwool merino trail running sock-and-sub offer
  • if you're a nutrition junkie opt for a box of tasty ATOne bars 
  • or fuel yourself with some VFuel boxes at a huge discount
  • or snap up a 2017 trail run calendar
  • or grab a super Shebang deal and get the lot!


This is the ony time you'll be able to get the first edition – you could subscribe some time down the track, but we'll not be doing back editions and we expect to sell out. So get on board now!


You can help. You're part of this. We need you to make the quarterly print edition viable from the get-go. Sign up for a subscription, sign up your runner mate whose birthday is coming up, get someone an early christmas present, and make sure to share the news about the Pozible campaign so all your mates can get in on it too.


You know Trail Run Mag. You trust us. You're gonna love us in print.


Once you subscribe, you'll get your first of four editions beginning early November.


A huge thanks for your ongoing support and we hope to see your name on the subscription list!


One life. Many trails. 

Chris, Tegyn, Amanda and the rest of the TRM team.


NOTE of THANKS: 

We will eventally be also selling the magazine via selected specialist running retailers – those who truly 'get' the trail running lifestyle and are as passionate about it as we are. We want to thank those retailers, along with Smartwool, At One and VFuel Australia, for their support in the launch of the print edition. 


How The Funds Will Be Used

The funds will be used very simply – to pay for the print and delivery of the Trail Run Magazine.


We will continue to source the best content, the most inspiring images and carry the strong editorial line that you love then we will use the money raised from subscriptions to cover design, printing and delivery to your door.


We do have some advertising that will  contribute, and which has to date been used to pay the designer and some contributors. But the overall bill per edition for the magazine will be around $20,000 – so that's a bill of $80,000 a year that we need to cover (and that isn't including postal costs) via subscriptions.

The Challenges

The biggest challenge is the most obvious – we need to reach enough trail runners who want to subscribe to make this thing a reality.


We know trail running is booming. And we know that our content is relevant and very, VERY different to any other running magazine out there. We don't rehash race reports or push the same old leg squat exercise routines! Nope – Trail Run Mag is a cerebral running magazine, that recognises we're here to inspire and make you drool, as much as we're here to prod, and poke and make you think about the why's and how's of running. And sometimes shock you and elicit a laugh or two. And we know that our mag in print will be a thing of beauty, to be kept, savoured and collected.


Our other challenge is administration – we're no Rupe Murdochs. Not even close. Instead, we have 'day jobs' and until now, Trail Run Mag has been a passion project. What are we saying, it'll always remain a passion project, but we would like to make it viable at least for the contributors who write for us and shoot for us. And we need your help to do that.


'Our audience' is an abstract concept, but we know trail runners and we know the trail runners that read Trail Run Mag. We are confident that runners want a print edition. That's why we are doing it.

Trail Run Mag Print Subscription

Trail Run Mag delivered quarterly for one year / four editions, direct to your door. With love. And a little dirt.

125 chosen

Est. delivery is Nov 16

TRM sub + Run Calendar

Trail Run Mag print subscription, four editions / 12 months, delivered to your door PLUS an awesome, inspiring trail-porn trail running 2017 calendar!

99 chosen / 101 available

Est. delivery is Nov 16

TRM + Smartwool Socks Women

TRM subscription (RRP$59.95) PLUS Smartwool Light Elite Micro socks. Women's-specific mesh ventilation zones, and a bunch of features. Colour White or Black Capri (RRP$32.95). That's inspiration and activation as you get your psych reading the print mag then hit the trails in your Smartwool socks

34 chosen / 46 available

Est. delivery is Nov 16

TRM sub + Smartwool sock Mens

TRM print subscription (RRP$59.95) PLUS Smartwool Light Elite Micro socks. Colour Black or Graphite (RRP$32.95). That's inspiration and activation as you get your psych reading the print mag then hit the trails in your Smartwool socks

66 chosen / 14 available

Est. delivery is Nov 16

TRM Sub + Box At One Bars

Grab the mag and grab a bar. Or 16. You get a print mag sub (, four editions / 12 months, delivered to your door) PLUS a box of 16 power-packed At One nutrition bars. Full of flavour and power so you can keep on scoffing for the long run. Check out At One's story: www.atonefoods.com.au

19 chosen / 21 available

Est. delivery is Nov 16

TRM sub + One Life tshirt

TRM print subscription of four killer mags per year delivered to your door PLUS with the first print edition will come with a NEW "One Life. Many Trails" designer tee! Awesome! Read your trail running love, wear your trail running love and live your trail running love.

171 chosen

Est. delivery is Nov 16

TRM sub + VFuel Carton

Fuel up with your quarterly subscription to Trail Run Mag (RRP$59.95) PLUS a carton of VFuel Gels (RRP$100) for only $115, saving $44.95! The perfect combination, TRM inspiration will fire your engine to get out on the trail and VFuel will keep you out there for longer.

8 chosen / 2 available

Est. delivery is Nov 16

TRM super subs

Get the full set! A print subscription (four editions / 12 months, delivered to your door) PLUS 2 back editions of our Collectors publications – these are now super rare.

10 chosen / 0 available

Est. delivery is Nov 16

Whole Shebang (Male)

The lot. TRM subscription. T-shirt. Pair of Men's Smartwool socks. Run calendar. Box of At One nutrition bars (x16). Retail would be $199.95. Save $79.95!

20 chosen / 0 available

Est. delivery is Nov 16

Whole Shebang (Women's)

The lot. TRM subscription. T-shirt. Pair of Women's Smartwool socks. Run calendar. Box of At One nutrition bars (x16). Retail would be $199.95. Save $79.95!

20 chosen / 0 available

Est. delivery is Nov 16