Reground Needs A Van

AU$21175of AU$20000
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Reground turns coffee waste into a resource.

Thank you, We have reached our target!

 Reground is getting a van! All funds over $20,000 will help us brand the van and and get a hydraulic lift. You are all amazing!

In late 2014 something changed. Ninna, a barista of the Melbourne coffee industry, was becoming increasingly more frustrated with her contribution to landfill. Questions like - Why do we throw ground coffee into the general waste bin? Why is there no good use for organic waste in Australia?  Am I adding to climate change? Were playing on repeat...

Reground was born out of a growing frustration with the lack of alternatives to the general waste and recycling bins. When looking into what happens in landfill and learning how organic waste turns into toxic methane gas, it was clear to her that the system had to change, and change had to come from her.

It was evident that the time and care we put into brewing the perfect cup of coffee didn't continue through to the disposal of the grounds. 

From Ninna picking up one bin from a single cafe rolling it to a single community garden, Reground has grown. The team now consists of two of the strongests blondes in the 'resource recovery' industry. We are servicing 20 cafes but the number of gardens we supply is limited. 

Kaitlin and Ninna care about diverting ground coffee and are working endlessly on supplying the nutrient rich 'waste' to gardens around Melbourne, to help turn our city into a sustainable urban farm. Using the grounds from our morning coffee to grow our evening meal - that's the dream. We want every gardener to have free access to the black gold to make Melbourne truly the most livable city in the world. 

To increase our collective positive impact - we need your help. 

Short, tall, black or au lait, coffee is consumed every day across the globe. People love it - but the planet doesn’t. Our drinking habits create mountains of ground coffee waste daily. In the City of Melbourne alone, the coffee industry is responsible for 5,500 tonnes of methane gas going into the atmosphere each year. That's bad - but what's worse is that methane gas is 20-40 times more potent a greenhouse gas than carbon pollution from cars.

But why does it end in landfill, we ask? Ground coffee still has so much good to give. This is the motivation of Reground. Reground exists to divert all coffee waste away from landfill. We believe that a better end use creates a better future, and a future worth investing in. 

Reground is a free service to our end users such as community gardens and home gardeners. We deliver to their door where they use the ground coffee for composting, mushroom farming and worm growing, which are just a few of the magical ways it can make a difference. 

Our mission is not only to repurpose ground coffee but to also spread awareness and start conversations about the use of organic matter for the benefit of all.

We are working hard on changing the way people think about waste throughout the community so we can change our overall waste disposal system. This is the only way we can ensure everyone can continue to enjoy a great cup of coffee 50 years from now. 

To make this reality, we need your help! 

How The Funds Will Be Used

So far Reground has repurposed 26 tonnes of ground coffee into gardens around Melbourne. The environment has benefited from this but we can increase our positive impact while decreasing the harmful gasses with just one van.

It’s time for Reground to have its own wheels to increase the amount of home gardeners and community gardens that we service. Our current capacity is limited as we are hiring a van for two x four hour periods a week and can only move around 1,200 kilos of ground coffee per week. While this is great, we know we can do more. We are looking for a more permanent van solution to move around 9 times the amount of coffee we do now, away from landfill and to those who can use it for the better.

A happy planet results in happy people.

In order to widen the impact of what we do, we need a Reground van, dedicated to turning waste into a resource.

All funds raised will be devoted to getting a van which would enable us to divert coffee from landfill every day of the week, all hours of the day (except for when we sleep - we're only human). This will drive Reground's impact to nine times its current level. Our community, including you, could be so proud of the roughly 5,500 kilos of ground coffee we could divert and give life to, every single week.

The Challenges

The biggest challenge we face is the common mindset so many of us hold about waste; it’s that 'out of sight, out of mind' mentality that causes so much harm to our environment. Our goal is to shed light on the darkest part of the organic matter process - waste removal.

It’s hard to understand how we as individuals are able to make a direct impact on issues like climate change, when it seems that the problems at hand are too complex and too distant for any one of us to truly impact. 

Reground wants to make that connection between big-picture problems and the individual, by choosing to focus on issues we can comprehend and actively address. We are a community of believers that have previously been backed by Startup Victoria when winning their pitch night. We trust that together we can create long term, sustainable solutions by supporting practical tangible ideas.

The best thing is that by supporting us, you can have a real impact on the health of our environment and get some great rewards as the (coffee) cherry on top! Just so simple.

check us out at

on 2nd Apr 2017 at 11:00am. The payment portal is closed now.
AU$10 +THIS IS A SOCIAL HI FIVE!You're a coffee lover just like us, and now you can drink your delicious cup with a clear conscience. $10 of selfless generosity will make a real difference, you will get a shoutout on Reground's Facebook page as a big thank you.
29 Chosen | Unlimited AvailableEst. delivery is May 2017
AU$20 +REGROUND TOTE BAGSupport the cause and look the part. We know you'll wear it well.
63 Chosen | Unlimited AvailableEst. delivery is May 2017
AU$35 +REGROUND T-SHIRTSimple, sleek and stylish, our Reground Tees are in demand for a good reason! These beauties are locally made and versatile, so you can support the cause and look the part.
23 Chosen | Unlimited AvailableEst. delivery is May 2017
AU$45 +LIVING WELL BUNDLELive a little better with our bundle of practical goods! • 3 x Who Gives a Crap toilet roll • 1 x Keep Cup • 1 x Thankyou Coffee Scrub
22 Chosen | 28 AvailableEst. delivery is May 2017
AU$50 +REGROUND PACK: T-SHIRT + TOTEDouble the love with 2x the Reground Merchandise. The Reground Pack includes one Tee and one Tote so you can represent in style.
45 Chosen | Unlimited AvailableEst. delivery is May 2017
AU$50 +All GoneCOMPOSTING WORKSHOPLearn to compost with Richard, avid composter and Head Composter at West Brunswick Community garden. Leave rich with practical knowledge, a closer connection to local community, and a bonus small bag of compost and seeds for your own garden! *Melbourne Only
20 Chosen | 0 AvailableEst. delivery is June 2017
AU$55 +All GoneKALITA FILTER COFFEE KITAre you a home brewer or do you aspire to be? After a tour through Allpress Espressso's inspiring roastery and walking away with the below items, you may never go out for coffee again; • Allpress canister + 180 grams of coffee • Kalita carafe • Kalita Wave filter cone *Roastery tour is optional as it is only available at the Melbourne and Sydney Roasteries
5 Chosen | 0 AvailableEst. delivery is May 2017
AU$85 +BEEKEEPING WORKSHOPTo Bee or not to Bee? If you've ever wondered what the urban beekeeping buzz is all about, this fantastic opportunity will give you first-hand experience in the wonderful world of bees. Hone your skills and enjoy a truly unique workshop. *Melbourne Only
6 Chosen | 4 AvailableEst. delivery is June 2017
AU$85 +ESPRESSO WORKSHOPFor espresso enthusiasts, coffee lovers, or those just wanting to extend your skills, enjoy Allpress Espresso's Perfect Cup for Home Class in their Melbourne Roastery. In this intimate class you will learn; • Coffee selection, freshness and storage • Dosing and tamping technique • Extraction volumes and time • Grind adjustment • Milk steaming, and pouring espresso drinks *Melbourne Only
1 Chosen | 4 AvailableEst. delivery is June 2017
AU$90 +GROWING WELL BUNDLEA bundle of wonderful! Kickstart your gardening project and refresh your decor with a bit of gardening love. • Grown & Gathered book - lose yourself for hours in this exquisite parcel of knowledge and practical tips • Lifecykel Mushroom Box - grow your own mushrooms in your kitchen! • Reground Tote - carry your new goodies in style
19 Chosen | 31 AvailableEst. delivery is May 2017
AU$105 +MEET NINNA AND KAITLINLove what we're doing? Intrigued by the hustle behind the bustle of Reground? This is your chance to enjoy a great coffee, great conversation, receive first-hand experiences and any advice you may want on launching a sustainable startup. *In person in Melbourne only, Skype can take us anywhere though
4 Chosen | Unlimited AvailableEst. delivery is June 2017
AU$200 +EXCLUSIVE BEHIND THE SCENES OF REGROUNDCurious what the real Reground Dream Team experience is like? You'll join us on a van run and see first-hand the impact we have on our local community. You'll go behind the scenes with our partner cafes as we pickup their coffee, talk operations, and deliver the grounds to gardens around Melbourne. This is a unique opportunity to get on-board and hands on with Reground. You may even leave with some free coffee or coffee-grown, organic lemons! *Melbourne Only
4 Chosen | 11 AvailableEst. delivery is June 2017
AU$290 +All GoneTHE ULTIMATE LIVING SOCIALLY CONSCIOUS BUNDLESustainable decadence! This pack covers all the essentials (plus a few extras) so you can enjoy living sustainably with ease and style • 48 Rolls of WGAC Toilet Paper • 12 WGAC Tissues • 6 WGAC Kitchen Rolls • Grown & Gathered Book • 2 x KeepCups • 2 x Beeswax Candles • 2 x Jars of Victorian produced Honey • 1 x Lifecykel Box • 3 x Peppermint Magazine • 1 x Reground Tote
1 Chosen | 0 AvailableEst. delivery is June 2017
AU$300 +All GoneLOAFER BREAD FOR A YEARWe're on a roll and we know that sometimes, you just 'knead' bread. For three lucky people, we'll make it your reality. Loafer Bread creates hand shaped sourdough breads made with certified biodynamic flours and grains or certified stoneground flours. *Melbourne Only
3 Chosen | 0 AvailableEst. delivery is May 2017
AU$400 +ROASTING WORKSHOP - ROAST YOUR OWN BLENDAre you a home coffee enthusiast? Immerse yourself in a half-day coffee roasting workshop at Bureaux Collective - usual value $1,050. Learn to: • prepare roasted coffee samples on the IKAWA Pro • cup samples, evaluate them professionally, select preferred profiles • roast full batches on the Probatone 12 roaster Take home: • A Bureaux members’ handbook, with roasting and cupping information • 10 x 250g bags of your own, unique, specially-crafted coffee Sat. 13th May in Melbourne
2 Chosen | 3 AvailableEst. delivery is June 2017
AU$550 +All GoneDANISH RYE BREAD WORKSHOPAn amazing team building opportunity - Dense and delicious, Danish Rye bread (or Rugbrod) is famously used for the iconic Danish open sandwich, Smorrebrod. However you plan to eat it, this is a unique opportunity to craft your very own loaf with the guidance of baking specialists. Velbekomme!
1 Chosen | 0 AvailableEst. delivery is June 2017
AU$3000 +All GoneTHREE WEEK ROASTING PROGRAMME - COFFEE INDUSTRYAre you a cafe or prospective roaster serious about coffee? This all-inclusive roasting reward at Bureaux Collective is for you. Usual Value $6,500 You will be lucky enough to receive: • Induction and training session • Three weeks of a two-hour Bureaux membership • Weekly espresso quality control time • Weekly roasting time with Tim Varney • Weekly packing time • Two bags of green coffee from Cafe Imports • 120kg of your own, personally-roasted espresso blend, to use or sell *Melbourne Only
1 Chosen | 0 AvailableEst. delivery is June 2017