My name is Chris and I run the Humans In Melbourne Facebook page.
Over the last 6 months the page has grown by over 100,000 Humans and now has 120,000 followers!
We've had some amazing stories and have been able to help so many Humans in and around the city with stories like:
"The Soup Place" which saw thousands go and pay it forward to help feed our friends on the streets.
"Heat The Homeless" with XTM. Over 3,000 people were given snowboard jackets to keep them warm through winter.
This got me thinking... "How can I use this for good?"
"How can we take take this from a Facebook page to something real that can help so many in the city?"
So with this in mind I have decided to start a NOT-FOR-PROFIT organisation!
We will be the backwards Melbourne company with 100% OF PROFITS GOING BACK INTO MELBOURNE!
Then I had to come up with a name and since this was going to the backwards company I thought that a backwards name was in order.
EnruobleM was born. Pronounced [en-roo-blem]
EnruobleM is quite simply, Melbourne, spelt backwards!
I want this name to bring a massive smile to your face whenever you hear it becuase you know that it only exists to make Melbourne a better city.
We are going to start with EnruobleM Watches. I have designed 4 watches that I think reflect the feel of Melbourne.
Each watch has:
- Genuine leather straps
- Stainless steel casing
- Japanese movement
- Water resistance
- EnruobleM lettering embossed on face, buckle and back
The most important feature of each watch is its ability to help make the world's most liveable city even better!
You will be proud when you check the time! Every single cent of profit will go back into the city.
But, I can't do this by myself. We need to raise $30,000 to launch EnruobleM!
This will esnure EnruobleM can place it's first order and hit the ground running and begin making a difference straight away!
So if you need a new watch or a great Christmas present with an even better story to boot then please click through and grab a watch!
This will be just the beginning for EnruobleM... Thank you all so much!
How The Funds Will Be Used
The profits will be split up into 3 categories:
60% will go towards charities and organistations in Melbourne doing good for the city.
Charities and organisations will have the chance to apply for a grant from EnruobleM that helps them do what they do so well!
20% will go towards the arts such as photography, street art and music.
Such a part of our city, the arts had to be included in the beneficiaries of EnruobleM! Artists will be able to appy for a grant to help keep the city one of the great arts cities in the world!
20% will go towards random acts of kindness!
I can't wait to do some great things in and around the city!
You will also have the chance to write in and suggest someone who they think deserves a random act of kindness.
All acts will be posted on the Humans In Melbourne Fcebook page for everyone to see!
The only challenge that I can forsee is that EnruobleM does not get funded.
But I am hoping that with your help that's no challenge at all!