A$15075of A$25000
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Supporters

Thank you so much for visiting this project page of ours. We’re so thrilled to undertake this journey and very much hope you will contribute and help us bring the Latasha’s Kitchen Cookbook, the next chapter of Latasha’s Kitchen, to life. We have a great range of rewards lined up for you and some surprises along the way!

As many of you are aware, after 10 years of operating Latasha's Kitchen, my Leederville cafe and cooking studio, I decided to close the café at the end of its lease in April 2013. This was done with a sigh of relief and a huge sense of gratitude to you all. Relief because of the burden the ever increasing rents placed on a small business like us over the years and much gratitude because I knew I couldn't have gone on for as long as I did without you - the customers - embracing us.

The closure allowed me time to facilitate the beginning of another chapter in our culinary journey; and that was to produce a range of exquisite curry pastes, sauces and condiments so you can recreate some of your favourite dishes from Latasha’s Kitchen in your own home.

I’ve been left in no doubt that the closing of the café left a big hole in the hearts and stomachs of fans and many tell us they are left feeling nostalgic whilst craving their favourite dishes. Over the years, customers have constantly asked for a cookbook featuring our popular collection of recipes. Being so time constrained with the demands of the café and cooking studio, I’ve always kept this at the back of my mind to look into when the time was right.


Well, I really feel that now is the right time to create this keepsake collection of our treasured recipes for you and with your help I’m going to embark on this path as I’ve always been guided by you, our loyal customers. This is a cookbook with a collection of recipes which you can feel a part of and also one you can use in your daily life to recreate the dishes I used to make for you in the café. The recipes will have my signature style and when you make this part of your repertoire there’s no mistaking that it’s a Latasha’s Kitchen recipe!

The book will allow me to reward the thousands of loyal customers who frequented Latasha’s Kitchen as well as share and introduce my recipes with new readers so they too can create my dishes in their own homes for their family and friends.

Watch this video to learn more:


Like the café, the recipes will feature rustic, homestyle, casual food.

The cookbook will cater to our diverse fan base and have something for everyone - whether you’re a meat or seafood lover, vegan, gluten-intolerant, or consumer of wholefoods.

A special feature of the book will be each recipe’s versatility - you’ll be able to take one recipe and make many different dishes out if it. The cookbook will be versatile for lovers of whole foods, vegetarians, vegans, people with intolerances such as dairy, gluten and coeliac.

To get a taste of what you can except from my cookbook, try my Mixed Vegetable Sagoo. This is a wholesome one pot vegetarian dish full of flavour, texture and goodness: http://www.latashaskitchen.com.au/mixed-vegetable-sagoo



The Details
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It is anticipated that the full-colour cookbook will have 16 chapters with each chapter devoted to a particular style of favourites from Latasha’s Kitchen. It will be a 144 pp Text + cover and jacket and be 250mm x 190mm in size.

This beautifully crafted cookbook is intended as a collector’s keepsake containing the many recipes I used to prepare at Latasha’s Kitchen. It’s unpretentious, honest, flavoursome food. Our aim is to make it a book that you’ll want to take to bed with you!

Timeline
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The book will be available in September 2014 and we are currently working to the following schedule:

December 2013 - Pozible campaign begins!
February 2014 - Pozible campaign ends!
Mid February 2014 - Photoshoot and styling for book
February to March 2014 - Recipes finalised and tested
April 2014 - Book design and layout
May 2014 - Final book will be created
June to July 2014 - Printing
August 2014 - Delivery of book
September 2014 - Book launch event, posting book to pledges
October to December 2014 - fulfillment of cooking classes


Now I need your help to share my recipes and my passion for cooking with the world. If you’d like to be one of the first to get your hands on my new book when it’s ready in September 2014, choose the $50 autographed book. We have listed a range of special rewards for you to choose from, and we will also provide milestone incentives along the way, so please check out our updates regularly.

As always, cook with passion, cook with love, and cook with a generous heart.

– Latasha Menon


Collaborators


I have engaged a team of very talented people to help me turn my cookbook dream into a reality for you.

Becky Chilcott is the Founder and Principal of Chil3. She brings over 20 years of experience to the cookbook, and is a leading designer and publisher in Australia. She will work with Latasha to create a truly stunning cookbook, with mouth-watering photography and a style that’s true to Latasha’s vision. Read more about Becky.

The book will also feature the three artists that I brought together to establish the look, mood and character for the café. Garry Zeck, Graeme Richards and Jovan Radanovich are three talented artists that I feel very fortunate to have met and known over many years. All three have always been there for me and I have much gratitude towards their contribution in helping me achieve the look I so desired for my style and brand.

Jovan Radanovich is an award winning master sculptor. He was employed by the Perth Mint from 1993 until 1996 as a designer and sculptor. Amongst other sculptural work, he has continued to work for the Perth Mint on a contractual basis primarily sculpting coins and medallions. The "elephant relief panels" installed at Latasha's Kitchen are based on an old technique used to attain simple line relief called "Pargetting."

Graeme Richards is a painter and muralist originally from Nelson, NZ. He trained in Graphic Art at Christchurch Technical Institute, and he now works mostly on private and commercial projects. Read more about Graeme.

Gary Zeck is a ceramic artist and master of his art. He engages in conversation with clay on a daily basis and creates artwork tempered by years of experimentation and experience. He knows the nuances of time and technique which allow him to manipulate and shape his material into diverse forms and images. Read more about Gary.



Some Of My Previous Work

My Product Range
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Since closing my café my focus is on creating my range of delicious handmade curry pastes, sauces and chutneys for my customers to recreate the dishes I love, and know they will, at home. You can see my full range of products on my website



Testimonials
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Cooking is my passion and sharing this passion with my customers is one of my true joys in life. But don’t just take my word for it, read the testimonials from cooking class attendees and past customers have to say about my cooking and Latasha’s Kitchen.

Press
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You can also read about what I’ve been up to over the years in the press in print and in video.

How The Funds Will Be Used

The money raised from this project will cover the costs of creating this beautiful keepsake cookbook.

100% of the funds raised will be used to support the design, production, styling, photography and fulfillment of the cookbook, as well as an initial print run of 2000 books.

Our $25,000 budget includes provisions for:
- Production of book layout and design
- Art direction of photo shoot
- Food styling and photography
- Print production of book
- Editing, marketing and fulfilment costs

The Challenges

There is of course the risk that this project may not be fully funded via the Pozible platform and other sources of funding will need to be sought in order to make this dream become a reality. However, we are quietly optimistic that our goals will be reached through our community’s support and enthusiasm for this book.

We have many fans who are not social media users so we will work hard to find ways to engage with these fans for funding and sales so they do not miss out on being a part of this ‘community’ book.
Portal Closed
Unsuccessful in meeting the target on 9th Feb 2014 at 12:00pm.
A$10 +Gets you a big thank you from us and a <b>$10 e-voucher</b> to be used towards the purchase of your very own Latasha’s Kitchen cookbook. + An opportunity to vote on the book’s cover image The e-voucher will be redeemable on the Latasha’s Kitchen website (for book pre-sales only) and must be redeemed prior to 30 April 2014. Book pre-sale payments can be made on our website by online credit cards or PayPal.
1 Chosen | 199 AvailableEst. delivery is February 2014
A$30 +Gets you an <b>e-book of the cookbook</b> containing all the recipes with beautiful full-colour images, in a convenient PDF format. + An opportunity to vote on the book’s cover image
3 Chosen | 197 AvailableEst. delivery is September 2014
A$50 +Gets you <b>one autographed first edition of the cookbook hot off the press</b>, delivered to your door. + An opportunity to vote on the book’s cover image Fans outside Australia: Please add $10 to your pledge to cover the additional postage for delivery of books to overseas destinations.
39 Chosen | 211 AvailableEst. delivery is September 2014
A$100 +Gets you <b>one autographed, first edition of the cookbook with your name or family name acknowledged as a contributor in the book,</b> hot off the press and delivered to your door. + A voucher for <b>two free jars of Latasha’s Kitchen products</b> which can be picked up at one of our market locations in Perth + An opportunity to vote on the book’s cover image Fans outside Australia: Please add $10 to your pledge to cover the additional postage for delivery of books to overseas destinations.
21 Chosen | 179 AvailableEst. delivery is September 2014
A$200 +Gets you <b>an invitation to the cocktail event launch party for my book in Perth</b> with a small gathering of everyone included in the creative process of this book. + An autographed first edition of the cookbook hot off the press + A name acknowledgment (personal or family) in the book for your personal contribution + An opportunity to vote on the cover of the book
4 Chosen | 26 AvailableEst. delivery is September 2014
A$300 +Gets you an invitation to an exclusive <b>long table lunch in Perth prepared by Latasha</b> to thank her family, the book designers, publishers, and the small creative team she works with. + An autographed first edition of the cookbook hot off the press + A name acknowledgment (personal or family) in the book for your personal contribution + An opportunity to vote on the cover image of the book
0 Chosen | 12 AvailableEst. delivery is September 2014
A$500 +Gets you <b>two VIP invitations to the cocktail party launch event</b> in Perth with a small gathering of everyone included in the creative process of this book, plus a personal thank you at the event. + An autographed first edition copy of the cookbook hot off the press + A name acknowledgment (personal or family) in the book for your personal contribution + A personal thank you on the Latasha’s Kitchen Facebook page + An opportunity to vote on the cover of the book
1 Chosen | 4 AvailableEst. delivery is September 2014
A$750 +Gets you <b>a private cooking class for two in your Perth home</b>. The food that Latasha prepares can feed up to six people, so you can even host a small gathering to enjoy your reward with friends or family. + Two autographed first edition copies of the cookbook hot off the press + A name acknowledgment (personal or family) in the book for your personal contribution + A personal thank you on the Latasha’s Kitchen Facebook page + An opportunity to vote on the cover of the book
1 Chosen | 5 AvailableEst. delivery is September 2014
A$800 +<b>The Ultimate Shopping and Cooking Experience</b> Join Latasha on a shopping tour you will never forget as she takes you to all her favourite places to buy ingredients to cook with. Latasha will then come to your home (Perth metro) and cook up a fabulous five-course meal for your family. Yum!
0 Chosen | 1 AvailableEst. delivery is December 2014
A$1000 +Gets you a <b>private cooking class for 2 in your home in Perth</b>. The food that Latasha prepares can feed up to eight, so you can even host a small gathering to enjoy your reward with friends or family. + Two VIP invitations to the cocktail party launch event for my book + Two autographed first edition copies of the cookbook + A name acknowledgment (personal or family) in the book + A personal thank you on the Latasha’s Kitchen Facebook page + An opportunity to vote on the cover of the book
1 Chosen | 3 AvailableEst. delivery is December 2014
A$1100 +<b>Your own sweet secret recipe</b> Just in time for Valentine’s Day, Latasha Menon from Latasha’s Kitchen will create a Bespoke Recipe exclusively for your loved one that has never been shared with her customers before. Even more significantly, this special recipe will become yours to keep and do with as you please. Now that’s a sure way to capture your Valentine’s heart!
0 Chosen | 1 AvailableEst. delivery is September 2014
A$1500 +A <b>hands on private cooking class for two people with Latasha in your home in Perth</b>. The food prepared will feed up to 12 people, so you can even host a small gathering with friends or family. <b>Your photo will also be featured in the book and your favourite recipe named after you </b>. + Two VIP invitations to the cocktail party launch event + Two autographed first edition copies of the cookbook hot off the press + An opportunity to vote on the cover of the book
0 Chosen | 2 AvailableEst. delivery is December 2014
A$2000 +<b>Immortalised in Print</b> Become an integral part of the Latasha’s Kitchen story when you, and /or your family are featured over two pages in Latasha’s Kitchen Cookbook cooking your favourite LK recipe. This will become a family keepsake for generations to come.
0 Chosen | 1 AvailableEst. delivery is September 2014
A$2500 +A <b>private cooking demonstration at your venue in Perth with Latasha for up to 10 people</b>. You can help Latasha to choose the recipes you’d like to see prepared from her book and up to 10 people can enjoy the reward together! + Ten autographed first edition copies of the cookbook hot off the press + A name acknowledgment (personal or family) in the book + A personal thank you on the Latasha’s Kitchen Facebook page + An opportunity to vote on the cover of the book
0 Chosen | 4 AvailableEst. delivery is December 2014
A$3000 +A <b>hands on private cooking class for two people with Latasha in your home in Perth</b>. The food prepared will feed up to 12 people, so you can host a gathering with friends & family. Our photographer will be on hand to capture the day to <b>feature you in a double page spread</b>. + Two VIP invitations to the cocktail party launch event + A framed print of you & your guests. + An autographed copy of the book for each of your guests (max. 12) + An opportunity to vote on the cover of the book
0 Chosen | 1 AvailableEst. delivery is December 2014
A$5000 +Let me show you the ropes. Are you looking to start your own food-based business? Benefit from Latasha’s experience, advice and inside knowledge. She can help you with business plans, how and where to get started, research and development, as well as put you in touch with all the relevant people in business, councils, website development, FB, media, suppliers and distributor chains. Latasha has so much knowledge to share with you. This is exceptional value at 36 hours over a 3-month period.
0 Chosen | 1 AvailableEst. delivery is December 2014
A$5500 +A <b>private cooking demonstration at your Perth venue with Latasha including lunch for up to 20 staff. </b>. Choose your menu from any of the recipes in the cookbook! + Twenty autographed first edition copies of the cookbook. + A personalised message and logo for your company in the book. + A personalised thank you and link to your company Facebook page (where available). on the Latasha’s Kitchen Facebook page and in our monthly eNewsletter. + An opportunity to vote on the cover of the book.
0 Chosen | 1 AvailableEst. delivery is December 2014