There's no choice but to adopt more responsible practices
Dr. Ben Neville
Senior Lecturer - Social Entrepreneurship
"Sustainable, mission-driven businesses are vital if we are to confront the challenges we now face in the world. Becoming a B Corp is a great process to guide businesses on all the potential sustainability boxes they should tick, and provides everyone who deals with them the assurance that they are an ethical and sustainable business."
What is a "B Corp" anyway?
B Corp certification is to sustainable business what Fair Trade certification is to coffee.
B Corporations represent an emerging group of companies that are using the power of business to create a positive impact on the world and generate a shared and durable prosperity for all.
Certified B Corporations have undertaken the B Impact Assessment, scored over 80, and have signed a term sheet that declares that they will consider all stakeholders. It is a rigorous assessment that explores a company’s governance, transparency, environmental and social impact.
B Corps voluntarily hold themselves to a higher level of accountability in these areas.
Why we became a B Corp & what it means to us
Our journey, values & the motivations behind our commitment
Pozible started a few years ago, Rick and Alan were working on another project when they met an artist with amazing talent. Like many such artists, she was frustrated by having to keep her art 'on the side'. The story resonated. They'd heard it many times before from friends and colleagues.
The caring nature of this ideation process set the tone for what Pozible was to one day become.
Fast forward to today, where Pozible is the biggest crowdfunding platform in the asia pacific region with over 13,000 projects have launched rasising upwards of AUD $53 million. The championing tone still remains today. Over the years, Rick & Alan have pledged a total of 511 projects hosted on Pozible.
"We champion great ideas by empowering creators and connecting communities."
In conjunction with this, over the years we've also been long term financial and in-kind supporters of the below organisations;
For us, is made sense to formalise our values and make them known in an attempt to drive the B Corp movement further.
We were also inspired by our awesome friends!
Some of the many partners we're proud of
Why did Kooks become a BCorp?
Because we believe in being accountable. Because we believe business and goodness should go hand-in-hand. Because it signifies to customers that we’re different. Because it connects us to other great people, businesses and like minds Because it’s easier to do better together than alone.
“Patagonia is trying to build a company that could last 100 years,” said founder Yvon Chouinard on the day Patagonia signed up.
“Benefit corporation legislation creates the legal framework to enable mission-driven companies like Patagonia to stay mission-driven through succession, capital raises, and even changes in ownership, by institutionalizing the values, culture, processes, and high standards put in place by founding entrepreneurs.”
We love what B Corp is about: redefining success in business. Success for us is about more than profit maximization. We actively work to promote the interests of all stakeholders including the environment (using soy based inks and recycled paper), supplier relationships (where possible are locally based) and of course, doing our very best to look after our team.
We became a certified B Corporation as a way to redefine success in business.
The application process helped us formalize a number of policies and procedures we were already running, and tangibly demonstrate our commitment to delivering positive business.
What can you do right now?
Start A Conversation
Email the following message to your employer
Have you heard about B Corp certification?
B Corporations are an emerging group of companies that are using the power of business to create a positive impact on the world and generate a shared and durable prosperity for all. In short, B Corp certification is to sustainable business what Fair Trade certification is to coffee.
I think we should start talking about whether this might be a good step for our organisation?
You can find out more on B Corps here; http://bcorporation.com.au/what-are-b-corps-0"
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